In what ways email follow ups can make a difference
From initiating customer interest to delivering the product or service, the inbound methodology undertaken by a B2B company can be extensive and exhausting. One has to tackle a lot of whims by the customer before business becomes productive. Such is the case with follow up mails and one must never halt after sending just one. […]
A study on the million dollar question- How to retain the leads?
List building lies at the core of all marketing and sales approach that is devised by B2B organisations. Identifying, cultivating and accumulating potential contacts, and ushering them into the buyer’s journey require patience and perseverance. Since the objective of any standard B2B company is to target leads that are more likely to guarantee conversion and […]
Some of the scintillating ways to drive your sales force
Technology is accelerating at a top notch speed and it is increasing the scope of B2B Companies all over the world in terms of lead and revenue generation through shorter sales cycle. The advent of technology in the form of voicemails, emails, web chats and even routine calling has augmented the profit acquired from inside […]
Why You Should Outsource Your Inside-Sales Programme
Are your top sales executives sitting idle? If sales are happening at a snail’s pace, it is usually down to two factors: If you have a great sales team in place, but you are struggling with lead generation, it’s time to look outside. Yes! We are asking you to ‘Look outside for Inside-Sales’! Outsourcing a […]
Not dead yet, Jim is alive and kicking!
What a warm call or hot lead doesn’t do for your business, cold calling can. While a warm call is when a lead form gets filled up on your website; a hot lead is created when a prospect calls on an in-bound and requests for your product or service based on a reference. Cold calling is an out of the blue […]
Marketing In-sourcing Vs Outsourcing
Strategic In-sourcing Vs Outsourcing of the Sales and Marketing activities Generally, marketers are proficient in managing the in – house marketing systems on a regular basis. The skills that are required to prepare daily reports and analysis are unique and demanding than the ones that simply require the assessment of the database information and take decisions based […]